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Product Launches & Enhancements, the Most Widely Adopted Growth Strategy in global Ostomy Care Accessories Market

The global ostomy care accessories market is projected to reach USD 2.99 billion by 2022 from USD 2.40 billion in 2017, at the CAGR of 4.5%. The high incidence of bladder/colorectal cancer/inflammatory bowel disease; rising geriatric population; growing number of awareness programs to educate patients regarding the use of ostomy products; technological advancements in ostomy products; and efficient reimbursement system in developed countries are some of the factors driving the growth of this market.

The ostomy care accessories market is expected to grow at the highest CAGR during the forecast period owing to the growing skin problems due to frequent removal and re-application of skin barrier of ostomy bags and rising awareness about care of peristomal skin.

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By system, the ostomy bags market is segmented into one-piece, two-piece, and skin barrier. Two-piece bags are expected to hold the largest share of the market in terms of volume in 2017. Since, we have considered skin barriers as a separate category, they contribute the highest value due to their higher prices.

This report studies the ostomy care market based on product and end user. The report also includes ostomy care system volume market data.  The report also studies factors (such as drivers, restraints, opportunities, and challenges) affecting market growth. It analyzes opportunities and challenges in the market and provides details of the competitive landscape for market leaders. Furthermore, the report analyzes micromarkets with respect to their individual growth trends. The report forecasts the revenue of the market segments with respect to four main regions and respective countries.

The report provides insights on the following pointers:

Market Penetration: Comprehensive information on the product portfolios offered by the top players in the ostomy care market
Product Development/Innovation: Detailed insights on research and development activities and new product launches in the ostomy care market
Market Development: Comprehensive information about lucrative emerging markets, by product, end user, and region
Market Diversification: Exhaustive information about new products, growing geographies, recent developments in the ostomy care market
Competitive Assessment: In-depth assessment of growth strategies, products, and manufacturing capabilities of leading players in the ostomy care market

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From an insights perspective, this research report has focused on various levels of analysis— market ranking analysis of top players, and company profiles, which together comprise and discuss basic views on the competitive landscape; emerging segments of the ostomy care market; and high-growth regions and their drivers, restraints, challenges, and opportunities.

The major players in the ostomy care accessories market are ConvaTec (UK), Coloplast (Denmark), Hollister Incorporated (US), B. Braun (Germany), Alcare (Japan), Nu-Hope (US), Marlen (US), Welland Medical (UK), BAO-Health (China), Flexicare Medical (UK), Cymed (US), Schena Ostomy (US), Perma-Type (US), 3M (US), and Smith & Nephew (UK).

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